THE SUNDAY MORNING STORY is a Scandinavian brand with Polish roots and an artisanal focus. Is out of a love for fashion and many years of inspiration with tailoring craftsmanship combined with traditional sewing techniques, natural fabric printing, and embroidery.
Launched in 2021 in Estonia, Our projects include ready-to-wear clothes made from high-quality fabrics & accessories.
The brand's main goal is to create, in small quantities, the most locally high-quality products, timeless, with full respect for people and nature, which will reflect a contemporary, positive form with intertwined traditional accents.
As a ready-to-wear brand, THE SUNDAY MORNING STORY creates small, capsule collections also based on the Made-to-Order concept.
We are a conscious brand that is well aware of the impact of clothing production on the ecosystem. Therefore, we sew very limited quantities or create clothes to order to prevent overproduction.
The brand uses only certified fabrics of natural origin.
“We want to convey inspiration and positive emotions in our products. Therefore, when designing clothes, we do not only think about what a given thing should look like. There is more to it. The product is to be not only nice and practical but also timeless. It is supposed to arouse emotions. Delight and give you a sense of comfort. "
“We create collections for every woman who is full of passion, draws positive vibes from life, has a head full of dreams, and is constantly looking for new challenges. It squeezes out life like a lemon. ''
THE SUNDAY MORNING STORY constantly draws inspiration from free life on the beach, from the surroundings, sunny journeys to interesting places, and music - especially from the 70s and 80s.